Founded in 2018.
1 of 10 companies globally accepted to participate in TechStars Anywhere program in 2019 (<1% acceptance rate).
Venture Capital backed.
Leadership Team

Lindsey Michaelides
Co-Founder & CEO
Prior to founding Strongsuit, Lindsey was a business strategist and management consultant with McKinsey & Company. Lindsey has more than 10 years of experience in business strategy with experience across the healthcare, retail, and media industries. Both as a consultant and corporate strategy leader, Lindsey focused largely on business model transformation and large scale M&A and joint venture creation. She has an MBA from Duke University and a undergraduate degree from DePauw University. Lindsey lives in Ohio with her husband and four young children.

Kathryn Zabik
CMO
Prior to joining Strongsuit, Kathryn was a marketing leader at Sotheby's, the fine arts and luxury purveyor, where she was responsible for leading the North American marketing team including special events. With over a decade of brand and marketing experience, Kathryn has worked across industries including luxury, consumer packaged goods, and a VC-backed start-up. She received her MBA from Duke University and her BA from Barnard College, Columbia University. Kathryn lives in New York City with her husband, elementary-school-age twins, and miniature dachshund.
investors





our name
There's a lot of thought that goes into a name and in 2018 we launched as Speedwell & Yarrow. The speedwell and the yarrow are companion flowers that thrive and grow when planted together. And while they are true partners, they are a mouthful - especially for a company strengthening its roots and experiencing rapid growth.
So in 2020 we renamed ourselves Strongsuit.
The partnership to thrive and grow together is still there and stronger than ever. Our Strongsuit is freeing up your mind and time so you can focus on your Strongsuit - whatever that may be.